These are the characters that you find in Better Call Saul Shop. They are not used in the show but they are exclusive to our store only. The Better Call Saul Shop is a website dedicated to the characters of the AMC show, “Better Call Saul”. The company has gathered together some of the more important characters from the show, even ones that have not yet been seen on-screen. In this blog article, you will get to learn what the characters are all about, including their story and why they are important in Better Call Saul.